Why the name Renkoo?
January 26, 2006
Om Malik wrote,
Have you noticed that the names of start-ups are getting stranger and stranger! Anyway, Mike Li, co-founder of Sixth Sense popped in today, and he lamented, "We cannot use any English names, because most of the good ones are taken." That explains why we are suddenly seeing an influx of Japanese names.
Joyce Park (and friends) have Renkoo, which is a sort of internetification of the Japanese word Renku.
These poems are collaboratively composed by friends sitting together, each contributing a short verse in turn. The most famous renjyu (renku player) in modern times is the poet Bashō, who is more famous in the West for his haiku.
We chose the word renku because it’s short and connotes fun and interacting with friends. As for the change of spelling to Renkoo… well, we like shoepal’s explanation.